Successful Websites ~ Crafted with Care
How Do You Define Success?
You are about to make an investment of your time, resources and money. How do YOU define success? Phone calls? Store visits? Online purchases, new members or complements? How does a successful website fit into your whole business processes?
Every decision, from the big picture to the details, needs to be based on your current situation, your availablity and your goals (short- and long-term.
Measure, Measure, Measure!
After the website is live, how will you measure success? This is the great thing about internet marketing. You can determine where and by how much your customer workflow is succeeding - or breaking.
Every new website I build comes with Techicnal SEO, Analytics and Search Console (site health) built in.
Specializing in WordPress
Often website owners want to manage their own content - from web pages, blog articles, products for sale to registered membership. Wordpress is the most common solution and has come to power almost 30% of the web.
If you want control over where your website is hosted and complete flexibilty with your theme, having your own WordPress site is the way to go.
I write custom themes for my clients, rather than use off-the-shelf themes. This provides more simplicity, security and flexibility.
In addition, I provide hosting for your WordPress site as well as ongoing WordPress management packages. The latter is crucial, since WordPress, as popular as it is, is 'low hanging fruit' for hackers.
Sometimes You Don't Need A Big Website
Are you a forever-small, local business like a farm or shop? Are you a beginning business who wants a few years to expand before investing in your own website and hosting?
I recommend WiX.com where you can still manage your own content and get great marketing features out of the box.
With your photos and a rough draft of your written content, I can make your small business shine through WiX.
Sometimes You Don't Need A Self-Managed Website
Do you have a single product or event to sell? Maybe you just need a web page instead of a whole website.
These non-dynamic websites are also more secure and perfomant when the code is written well and simply, which is how I write code.