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Christine Golden
Web Developer
Local Business SEO Consultant

Since 2010 ~ Yolo County, CA

Established in 2010 in Yolo County, CA, I help local, small (and very small) businesses and non-profits build a solid, maintainable online presence.

I specialize in developing well-crafted, useful and successful websites, providing affordable Google marketing services to my local community (Yolo County, CA) and writing about web development and small business marketing.

Scroll down to find projects, articles and apps that are geared towards small and local businesses as well as fellow web developers.

My new book is ready! GA4 Recipes is the book I wish I had. It’s a ‘cook book’ that helps new or occasional users of Google Analytics 4 (GA4) build simple, custom reports that display only the information you – or your clients – need as very small and/or local business.

Experienced, Practical, Skilled & Talented

Services

Website Design/Development

I am an experienced front-end web developer and digital project manager. I use the best standards of the day to ensure my clients' websites are fast, searchable, accessible, secure and easy to use, whether on a desktop or mobile device.

I build "Hybrid" WordPress websites and simple Jamstack websites.

What are "Hybrid" WordPress websites?

WordPress (WP) websites are for businesses who have decided to write blog posts and articles as part of their marketing strategy. WordPress is in the middle of a radical change in how their websites are built. "Hybrid" WordPress sites use the old way of building (PHP) along with many features of the new way (Gutenberg Blocks).

The new Full Site Editing (FSE) WordPress is for people or businesses who want to create and change their own designs. Hybrid WP sites are for businesses that want a consistent brand design built on top of the familiar WordPress core.

Recent WordPress Projects Portfolio

What are "Jamstack" websites?

"Jamstack" is an approach to building websites based on static HTML and CSS. They can be as simple as an online "business card" or as complex as a large enterprise business. They are fast, secure, stable, and scalable.

The practical difference from WordPress is that you need a front-end developer to make changes to a Jamstack site.

The simple Jamstack websites that I build are for very small, local businesses who don't mind calling on someone like me to make occasional updates to their site. I recommend these websites be used in conjunction with an active Google Business Profile–which can and should be continuously updated by the business.

I use a templating system called Eleventy and the hosting platform Netlify, which is free for these simple websites.

Recent Jamstack website projects include GA4Recipes and IndieYolo.

Get an Estimate

Google Marketing & SEO

I provide both 'technical' and 'on-page' SEO best practices as a matter of course. In addition, I set up all new websites with Google Analytics. That way, when you're ready to start monitoring how successful your site is, you'll already have a lot of data to work with.

If you want additional Google Product services, please email or call me.

=> Local Marketing for Yolo County, CA

Do you have a product or service that is only available for customers in Yolo County, CA? If so, your business is considered a ‘Local Business‘ and you have certain advantages that other businesses don’t.

I'm offering special rates to Yolo County businesses who want help taking full advantage of Google's free, local marketing products.

Marketing Packages for Yolo County businesses

The Basics

A free Gmail account for internal business use
Setup and optimize a Google Business Profile (GBP) using your own photos
Coaching & Tutorials on how to take and prepare photos, create successful posts on GBP and other local marketing tips.

Price ~~$240~~ $160

Photo Session

Two-hour photography session of your business location and products for GBP setup.

Price ~~$180~~ $120

Monthly Photo and GBP posts

For this local marketing program to work, you need to post on Google–weekly–for at least 4-6 months. You'll need an original photo for the post. I can come to your business or project to take photos, then write the post on a weekly basis.

Price ~~$480/month~~ $320/month

Email or call me to get started!

Recent Projects

Client Websites

Since 2010, I've been building classic (now hybrid) WordPress websites for small retail clients. The themes I build use the best standards of the day, are responsive, semantic, User- and Google-friendly.

Go to Websites Portfolio

GA4 Recipes

Making sure small businesses get a good return on their website investment means using Google Analytics to measure success. GA4 Recipes is a 'cook book' with simple instructions for setting up Reports that matter to very small and/or local businesses.

Go To Sales Page

IndieYolo

Non-Profit marketing & coaching program for minority- and women-owned, local businesses serving Yolo County, CA.

Funding is available for one recipients.

Go To Website

Super Powers App

While practicing javascript fundamentals, one thing led to another and I made this fun and inspiring little web app.

Go to App

The Johari Window App

Another JavaScript beginner's app, this one is in CodePen.

CodePen Link

Eight Questions

Cartoon illustrating how to strategically target links

Don’t let your website get in your way, or send the wrong signals to your customers by having hidden flaws. Ask your web developer if your website is as well-crafted on the inside as it is on the outside.

Article on Medium

Articles

Website Architecture: Multiple Target Audiences (A Case Study)

CCC Website 2022 Introduction & Preliminary Ideas for Design and Architecture

August 24th, 2022

Good web design begins by asking the questions, “Who is it we want this website to serve?” and “How can we do that?” After studying the Conservancy for a bit, learning about its mandates, what it’s been doing and what it wants to do, I came to realize that there are about five major groups who would benefit from this website.

Read the full article >>>

About Christine Golden, Frontend Web Developer

Email: Phone: (850) 242-3747

I discovered the magic of writing code in 2008 and have never looked back. I'm a self-taught, front-end web and WordPress developer with a great respect and appreciation for the 'open-source' philosphy of sharing knowledge.

I'm more of an organizational/technical type than a creative type. I believe in the power of measurement and strategy to build success. That's what I advocate for with my small business and non-profit clients.

I'm what you might call a 'white hat' developer. I believe in the potential of the internet to bring knowledge and encouragement to the most isolated corners of humanity. I strive to make the web a better place with every project I work on.

Solving puzzles, bringing order, and watching bits of data turn into beauty and human usefulness are what give me a sense of accomplishment and purpose.

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